Attract & Hire Top Talent with our Recruitment Marketing Platform

Reach the right candidates, showcase your brand, and convert applications into hires with recruitment marketing.
Simplicant gives you smarter job advertising and a streamlined hiring journey—designed to help you build winning teams.

Start Hiring Smarter

What is Recruitment Marketing?

Recruitment marketing is the practice of promoting your employer brand across multiple channels where candidates are most active. This includes your career site, job descriptions, social media, blogs, review sites, and even events such as meetups or conferences.

Modern hiring strategies also include using a job posting platform to share openings widely and apply programmatic job advertising to target the right talent automatically. Each of these touchpoints shapes how candidates perceive your company and influence their decision to apply.

Recruitment Marketing Features in Simplicant

Branded Career Pages 

Branded Career Pages 

Build branded, mobile-optimized career pages that highlight your culture, values, and open roles. With our advanced recruitment marketing software, you can accept applications online and deliver a seamless candidate experience. Learn More
Seamless Job Board Integration

Seamless Job Board Integration

Increase job visibility with a single step. Use our centralized job posting platform to promote openings across multiple job boards, reaching a wider audience and strengthening recruitment efforts. Learn More
Employee Referral Management 

Employee Referral Management 

Enable employees to easily refer candidates directly within the Simplicant platform, making referrals a simple and effective way to connect with qualified talent through trusted networks. Learn More
Reports & Analytics 

Reports & Analytics 

Track every stage of your hiring strategy with detailed reports and dashboards. Automation reduces manual tasks, while analytics provide insights that help you hire employees online more efficiently Learn More
Employer Branding

Employer Branding

Showcase your culture, values, and employee benefits directly with our customized application process. Strengthen your brand image, attract top talent, and create a positive candidate experience from the very first interaction. Learn More
Email Marketing Campaigns

Email Marketing Campaigns

Reach and re-engage candidates directly from your database. Identify the right talent and connect with passive prospects through targeted email campaigns—all managed within the same platform. Learn More

Simplicant Advantage: Why Choose Us 

Leverage the latest recruitment marketing strategies to strengthen your brand, boost visibility, and attract the right candidates while simplifying outreach and improving engagement.

Attract Qualified Talent

Promote jobs across career pages, job boards, and social channels to reach a wider pool of qualified candidates and strengthen your employer brand.

Engage Candidates 

Create a smooth hiring journey with simple communication, self-scheduling, and timely updates that keep candidates connected and informed.

Convert with Automation  

Use personalized communication, feedback, and onboarding to build stronger relationships, reduce turnover, and convert applicants into loyal employees.

Free Consultation

Simplicant Hiring Software Pricing Tiers

We designed our pricing to grow with you. Plans adjust based on your company
size, giving you the flexibility to scale as your hiring needs evolve.

Standard Plan

Build and manage a structured hiring process while delivering a streamlined, inclusive candidate experience.

$499 / Month

Job Managment

  • Job Boards Publishing
  • Custom Job Workflows
  • Mobile Optimized Careers Site
  • Private Job Posting
  • Custom Job URL
  • Careers Site Integration

Candidate Management

  • Role-Based Access Privileges
  • Candidate Database
  • Multiple Hiring pipelines
  • Bulk Email Messaging
  • Scoreable Application Forms
  • Manage Email Templates

Interview and Feedback Forms

  • Hiring Team Interview Packet
  • Customized Feedback Scorecards
  • Calendly Integration

Recruiting Analytics

  • Standard Reports
  • Compliance Reports

Support

  • Initial Setup and Onboarding
  • Customer Support
Expand

Professional Plan

Popular 🔥

Upgrade your recruiting infrastructure with scalable tools to configure, automate, and optimize hiring as your business grows.

$999 / Month
All Standard plan features plus

Job Management

  • Requisition Approval & Posting
  • Talent Agency Management
  • Facebook Jobs App
  • Create Slack Channel

Candidate Management

  • Online Questionnaire
  • Bulk Candidate Actions
  • Applicant Review Queue
  • Connect Slack Channels

Interview and Feedback Forms

  • Video Interviews
  • Zoom Integration

Job Offers and E-signatures

  • Offer Approval & Tracking

Employee Referrals

  • Manage Referral Program
  • Track Referral Pool
  • Referral Reporting
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Enterprise Plan

Leverage advanced customization, robust reporting, and enterprise-grade security to power complex, large-scale hiring needs.

$1499 / Month
All Professional plan features plus

Job Management

  • Careers Site Layout
  • Multiple Jobs Pages

Candidate Management

  • Talent Sourcing Chrome Extension
  • Leads Module
  • GDPR Compliance
  • SMS/Text Messaging

Interview and Feedback Forms

  • Online Assessment Integrations
  • Recruiting Team Calendar

Job Offers and E-signatures

  • Offer Letter Templates
  • E-signature Integration

Employee Referrals

  • Recruiting Analytics
  • Standard Reports
  • Compliance Reports

Onboarding

  • Online Onboarding Forms
  • Onboarding Documents
  • Document Management & User Permissions
  • HRIS Integration

Recruiting Analytics

  • Advanced Reports
  • Enhanced (Custom) Analytics

API & SSO

  • Careers Site API
  • Candidate API
  • Single-Sign on Integration

Support

  • Phone Support
  • Personalized Training
Expand

Get Started Today

Take the next step in smarter recruiting—see Simplicant in action and accelerate your path to better hires.

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See How Simplicant Transforms Hiring in Your Industry

Healthcare

Empowering healthcare with smarter, faster talent acquisition.

Retail

Transforming retail hiring for a seamless workforce experience.

Non-profit

Driving mission impact through efficient, people-first hiring.

Hospitality

Redefining hospitality recruitment with agility and precision.

Manufacturing

Powering manufacturing growth through streamlined workforce hiring.

Client Success Stories

55% reduction in cost-per-hire

“Before switching, our recruitment costs were skyrocketing with every new hire. With Simplicant, we reduced cost-per-hire by more than half while improving candidate quality. The automation and AI-driven workflows saved our team countless admin hours and let us focus on building stronger relationships with top talent.”

Sarah Mitchel
Talent Acquisition Lead, Global Technology Company

75% faster time-to-hire

“Filling roles used to take us weeks. With Simplicant’s automated sourcing and AI-powered screening, we’ve cut our average time-to-hire from 30 days down to just 8. Hiring managers finally have real-time insights at their fingertips, and candidates love the speed and transparency of the process.”

David Khan
Head of Human Resources, Financial Services Group

96% offer acceptance rate

“Our biggest challenge was losing top candidates late in the process. With Simplicant’s streamlined interview scheduling and improved communication tools, we’ve increased our offer acceptance rate to 96%. Candidates consistently tell us how seamless, professional, and engaging their hiring experience has become.

Elena Ross
Recruitment Manager, Media & Communications Firm
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Insights & Resources

Access expert articles, practical guides, and actionable tips to stay ahead
in recruiting and talent management with Simplicant’s applicant tracking system knowledge hub.

How to Get Better at Finding, Attracting and Retaining Talent for Your Organization?

Improving your hiring process begins with understanding where your team stands today. Once you have that clarity, the question becomes:...

How to Design an Effective Onboarding Program for New Hires - A Guide for Hiring Managers

How to Design an Effective Onboarding Program for New Hires – A Guide for Hiring Managers

In today’s workplace, an effective onboarding process is as critical as recruiting top talent. When HR, IT, and hiring managers...

How to Streamline Interview Scheduling Effortlessly with Simplicant

Effortless Interview Scheduling: How Simplicant Simplifies the Process?

Scheduling interviews is one of the most time-consuming aspects of the recruitment process.  Managing calendars, confirming availability, and juggling time...

The Hidden Costs of Inefficient Hiring — And How to Eliminate Them

The Hidden Costs of Inefficient Hiring — And How to Eliminate Them 

Hiring inefficiency is like a slow leak in your recruiting pipeline — small at first, but expensive if left unchecked....

Smarter, Quicker, More Human A Look Inside Simplicant's Advanced Features

Smarter, Quicker, More Human: A Look Inside Simplicant’s Advanced Features

Hiring has started to feel like tuning in to a broken signal—too much noise, not enough clarity. Recruiters are buried...

7 Recruitment Funnel Metrics Every Talent Team Should Track

7 Recruitment Funnel Metrics Every Talent Team Should Track

Hiring the right people is one of the most critical drivers of business success. Yet even experienced recruiters face challenges...

10 proven candidate sourcing strategies to attract top talent

Hiring top talent is more competitive than ever, and traditional methods are no longer relevant. Recruiters need strategic candidate sourcing...

Everything you need to know about Applicant Tracking Systems (FAQs)

Hiring the right people at the right time is no longer just a competitive advantage — it’s a necessity.  For...

Why Every Recruiter Needs Applicant Tracking Software Now More Than Ever

Talent is the engine that drives every business forward. Yet the process of finding, engaging, and hiring the right candidates...

FAQs

1. What is recruitment marketing?

Recruitment marketing is the practice of applying marketing strategies to the hiring process. It focuses on promoting your employer brand, building awareness among potential candidates, and guiding them toward applying. This can include career pages, social media, content, review sites, and tools like a job posting platform or programmatic job advertising to reach and engage talent more effectively.

2. What are the benefits of recruitment marketing?

Recruitment marketing helps organizations attract a larger pool of qualified candidates, improve visibility, and create a stronger employer brand. It also supports a better candidate experience through clear communication and personalization. With features like recruitment marketing automation, businesses can save time on manual tasks, reduce cost per hire, and hire employees online more efficiently.

3. How does recruitment marketing differ from traditional recruitment?

Traditional recruitment often begins when a role is open and focuses on quickly filling that vacancy. Recruitment marketing, by contrast, is proactive. It builds long-term awareness and relationships with potential candidates before they apply. This approach, powered by digital recruitment marketing strategies and tools, helps organizations consistently engage top talent instead of starting from scratch for each new role.

4. What’s the difference between recruitment marketing and an ATS?

A recruitment marketing platform is designed to attract and nurture candidates in the early stages of the hiring funnel. It includes tools like branded career pages, job advertising, referral management, and candidate engagement campaigns. An applicant tracking system (ATS), on the other hand, manages candidates after they apply, helping recruiters screen, track, and hire. Together, they create a complete end-to-end recruitment solution.

5. What tools are included in recruitment marketing software?

Most recruitment marketing software includes branded career pages, seamless job board integration, referral management, email campaigns, and reporting dashboards. Some platforms also offer programmatic job advertising software to automatically target and place job ads across the right channels.

6. How does programmatic job advertising work?

Programmatic job advertising uses automation and data to place ads where they are most likely to be seen by the right candidates. Instead of posting manually, a programmatic job advertising platform distributes ads across multiple sites, optimizes spend, and tracks results in real time.

7. Who can benefit from recruitment marketing?

Both small businesses and large enterprises can benefit. Startups may use simple recruitment marketing tools like branded career pages and employee referrals, while larger organizations often adopt comprehensive recruitment marketing platforms to manage high-volume hiring and employer branding at scale.

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